Sorry, i don't have time to convince you or to play games. It looks like you are interested in this topic, so feel free to send a PR if you come up with anything of value.

Getting apps on the traditional model to adopt this isn’t a goal of mine. I get why it might seem that way since it’s currently demoed on a website, but it’s actually designed for pure p2p apps and is just a small part of a larger project. You’ll see it demoed in a more fitting context sometime next month. I’d love to hear your thoughts then if you’re interested in following along. Regarding the value, it might seem a bit unconventional, but I see the ad itself as the value. These days ads are force feed, and basically everyone runs ad blockers and hate ads. Sure, you can find ways to convince some users by rewarding them with a cut of the revenue or some other benefit, but do you really want your ads to be seen only because the user gets something in return? Or do you want to show your ads because the product you sell is the value for the audience you reach?

If your client profiles you against your will, you can just use a different client. If you can't do that, then your app is not a nostr client. I don’t think I ever claimed this was about trustlessness, it can be, but the core idea is interoperability and matching (not only placement) without relying on a black-box ad network. If you use a centralized app that only integrates Nostr for "cypherpunk points", it will likely still profile you to select the best ads and inform advertisers to get better bids. On the other hand, if you use a proper client app that you download and control, it might show less targeted ads with lower bids, but it won’t profile you. The point is: both of these use cases can still make use of this model.

Nostr apps should be client-side, so the user gains as much control as the app's UI allows. For example, an app could choose to show only ads from you follow or have interacted with. The advertiser has almost no control,they can only choose to decline an offer. I see this as more akin to a satogram for Nostr apps.