Why does every "keto snack" need 14 ingredients? Beef doesn't need rescuing. It doesn't need flavoring, tenderizing, or preserving. It needs heat and salt. That's the whole job. Everything else on the label is there to cover for the source material.

Zaps should be working fine!

Ancel Keys did a study titled the Seven Countries Study in 1955 where he presented his hypothesis, diets low in animal fat protected against heart disease and that a diet high in animal fats led to heart disease. Keys started with twenty-two countries and selected seven. The fifteen he excluded include France and West Germany, countries with high-fat diets and low heart disease rates. They contradicted the hypothesis so they weren't in the study. This study became the definitive citation in official dietary recommendations for the next forty years, telling people to avoid saturated fat. We're still living in the aftermath. Low-fat everything. Seed oils. A food pyramid built on omissions and lies.

Every shortcut in this business has been available since day one. Add preservatives and ship globally. Use a commercial dryer for larger batches. Add sugar for the mass market. Every one of those options was looked at and turned down. Not because it couldn't be done. Because doing it meant adding something at the cost of quality, and that's where the line is.

The whole thing started when a guy with a miner walked into Kotitila, the butcher shop in Helsinki where has been sourcing and working with Finnish beef for years, and realized the heat coming off the ASIC miner was the right temperature for drying meat.

Sugar is in most commercial jerky to extend shelf life and hit the sweet taste palate that mainstream consumers expect, and if you have been eating jerky your whole life thinking it was a savory product, check the label because it is closer to candy than it looks.

Sound money. Simple food. The same instinct that rejects inflation in your wallet tends to reject additives in your food. Once you see it, you can't unsee it.

"Keto-friendly" is one of the most meaningless phrases in food marketing. It just means someone checked the macros and added a claim to the front of the package. The label becomes the product. The food is secondary.

some people learn better visually 🤝

Spring is coming. Time to stock up! Find Bitcoin Beef Bits at our retailers: 🥩⚡

About 5,000 years before Bitcoin Beef Bits, the Sumerians were preserving meat with salt and sun between the Tigris and Euphrates, and the clay tablets they left behind include some of the earliest food preservation instructions ever recorded by anyone. Five thousand years later, the principle is exactly the same. We swapped the Mesopotamian sun for Bitcoin miner heat, but the principle hasn't changed. Only the heat source has. ☀️⚡

Keto asks: is it low-carb enough? Carnivore asks: is it animal-based? Beef Bits answers both. Beef and salt. Zero carbs. Zero additives. No thinking required.